SPFU TO THE SUN!
“Tomorrow is the longest day of the year, which means it’s the perfect day to get out there and launch a coordinated 17 hour attack against the sun who’s with me.” — Moonpie
Basically, Moonpie created a REAL SUNSCREEN to level up their vendetta against the sun, and we created an ad for it. Despite FOUR rain & lightning delays on the shoot, and a gaffer rolling his ankle promptly on arrival, turned out great.
Featuring amazing write-ups by ADAGE and ADWEEK.
 Producer Andrea Bernick & Sequitur Cinema |  Directed by Jeff Venable  |  DP Dave Ogle  |  Creative Agency TOMBRAS
 
           
        
      
    
 
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
               
            
          
          
        
        
      
        
        
          
            
              